Company

The history of the Gruppo Bici company is relatively recent: established on 12 July, 2005, this bicycle manufacturing company is therefore only five years old. But this has not prevented it from taking its rightful place among the major suppliers of bicycles, accessories and everything most popular in the cycling world in Italy and abroad.

The company is particularly renowned for its attention to detail and for its obsessive quest for perfection, qualities in which the best Made-in-Italy traditions are reflected: from the family founder, Regina and Speed, an innovative project developed in 2009, every product bearing the Gruppo Bici trademark is painstakingly designed and developed following a mix of years-old tradition and pioneering evolution.

The Gruppo Bici brand is engaged in designing and developing bikes that go from the more classic ones used to ride about town to racing bikes, mountain bikes and the best the market has to offer in terms of children’s bicycles.

With regard to this latter type of bicycle, especially Regina and Speed, attention to detail has achieved truly top standards of excellence. While, in most cases, children’s bikes are usually imported, in the case of Gruppo Bici, they are instead made entirely in Italy, and undergo stringent quality tests by Italian professionals to ensure traditional Italian perfection.

Again with regard to children’s bikes, special care is dedicated to active and passive child safety: this means that besides more typical safety features, the accent is placed on the quality of the plastic materials, stickers, paints and inks, which are non-toxic and surpass by 150% the most stringent international standards on the application of such materials to products made for what are our most important customers - children.

Gruppo Bici puts into practice innovative ecological principles, with water-based paints, avoiding solvents or limiting these to the utmost, in order to provide products made using eco-compatible criteria and materials.

And the accent which Gruppo Bici places on the made-in-Italy perfection of its products is very definitely a strong one: the group’s production facilities are all located in Italy, especially in the Romagna region.

This also makes the major company brand names, i.e., Regina and Speed, real projects, developed separately, followed in an independent and distinct way: for each type of bicycle, distribution principles and special qualities are studied, along with technical and graphic design. To achieve this goal, long years of training are required on the part of collaborators and Partners (both crucial resources to obtain Superior Quality standards), who have always been prompted to discover original and pioneering ways of developing products.

 “Over recent years, the company has been actively engaged in tackling what is both an innovative and demanding challenge: to spearhead new trends, both technological and aesthetic”, says Andrea Chiarini. “Luckily, the history of the Gruppo Bici, though short, has taught us that this is the right path to follow, and the reason why our work is so appreciated: this strongly prompts us to continue along the same road in the near future as well, as if it were the motor that fuels our ideas and the enthusiasm with which we work. The path of innovation, research, study and tests is the one to follow in order to elevate Made-in-Italy products and defend them against the threat of others made without any thought for the Environment and, in particular, without any thought for Users. We shall proceed in this direction, as proud bearers of Made-in-Italy tradition and of the values this represents for everyone”.